Marketing to Men: Subscription Boxes

Ok ladies, hear us out. You may be a boutique owner or subscription box business targeting other women. But don’t forget the men in our lives.

If you’re wanting to cure that dip in sales or switch things up a little bit, you could consider a subscription box for men in your boutique or you could add the option in your subscription box business - and have a girl box and a boy box. You can either market to the men directly or to the ladies who would gift their husbands or sons with such a thoughtful gift that keeps giving.

This is also a good way to diversify your income if you’re a boutique owner. And if you’re a subscription box business owner - then this diversifies who you can target. Now is the time to think outside the box - or in this case both! There are so many different ways to diversify income these days and this is a natural, organic option you may really enjoy.

Think tools, gadgets, slick and cool, handy, practical, new and different finds on the market.

Need help getting off on the right foot in your subscription box business? Get a free bookkeeping estimate today www.harquinbookkeeping.com/estimate.